Molly Tranberg

Strategist, Editor, Writer

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Grand Central Email Marketing

Email Marketing
Screen Shot 2018-05-23 at 9.59.36 PM
Screen Shot 2018-05-23 at 9.59.12 PM

As the Marketing Manager at Grand Central Terminal, I planned, designed, and wrote weekly emails for over 28,000 subscribers. To excel at email creation and analysis, I used  Mailchimp, InDesign, and Photoshop. Over the course of my tenure at Grand Central, I increased email open rate from 13% to 20%.

  • Email Example 1: Upcoming Events (March 2018)
  • Email Example 2: Memorial Weekend (May 2018)

 

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